留学生Master assignment:管理学方向

留学生Master assignment:管理学方向

来源:www.51fabiao.org作者:cinq发布时间:2018-01-18 16:29
为了总结创新模式和创新的系统,分析服务创新的驱动力是必要的,它也需要与联营公司的结构特点和服务创新体系的创新路径。

 

论文题目:How to navigate different areas of your organisation in service innovation: A memo for senior executives
论文语言:英语论文 English
论文专业:management
字数:不超过3000字
学校国家:英国
是否有数据处理要求:否
您的学校:University of Southampton
论文用于:Master assignment 硕士课程作业
补充要求和说明:
havard, 需要结合case study 

为了总结创新模式和创新的系统,分析服务创新的驱动力是必要的,它也需要与联营公司的结构特点和服务创新体系的创新路径。
How to navigate different areas of your organisation in service innovation: A memo for senior executives
 
The concept and feature of service innovation

There are three aspects about the occurred areas of service innovation. First of all it is the service sector. Then, it includes manufacturing. The last is non-profit public service. Therefore, briefly speaking the concept of service innovation contains two parts of broad and narrow. In the narrow part, service innovation includes all the the innovation behavior and activities occurred in the service sector; however, in a broad part, it refers to the innovation behavior and activities aimed at or related to service. Such as, the traditional concepts of service industry is a labor-intensive industry  lacking innovation as well as with low technological content. But with the development of the knowledge economy and information technology, the definition has been completely changed. It is being reconfigured, and with knowledge-intensive and high-technology the new service industries are considered the model of innovation industries. The benefits of service innovation contain not only increase profitability, reduce costs, improve efficiency but also enhance the overall competitiveness of the service.
Moreover, service innovation has two extraordinary features. First of all, service innovation has a rich variety of styles. As is known to as all, service innovation not only depends on technological innovation but also performances through the innovation of management mode, organizational structure and awareness[3]. It is so difficult to recognize the effectiveness of service innovation, because the hidden nature of these innovation channels and ways. Then, the process of service innovation is complex. Because service innovation is more than from the simple alternation and collision between the new and old experiences, and the response of departments and executives to customer needs, What’s more, in order to summarize innovation model and innovative system, analysis the driving force of service innovation is necessary, and it also needs associate with the structure characteristics and the innovation path of service innovation system. The driving force of service innovation contains driving force within and outside the corporation. The key driving forces are enterprises strategies and management, staff, innovation sectors and R&D sector. All of these key forces can be divided into two types: behavers and paths. Behavers refer to the external stakeholders, including suppliers, customers, the public sectors and competitors, which are essential factors of stimulating service innovation. And path refers to the common things in certain sector. Being a significant external driving force, path will impose the impact of business which innovate in the defined framework of path. The driving force model of service innovation shows the extraordinary internal and external elements affect innovation activities in enterprises, what’s more they combine together to impact on the service innovation activities.